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Tuesday, April 5, 2011

Smartphone Market in the USA

1 of 3 smartphones sold in U.S.A is Android smartphone

Google Android smartphone
SMARTPHONES - The ComScore research institute, recently announced their latest survey results. From their survey, revealed that the Android-based phone continues to grab mobile market share of the competitors. Now, in the United States, the Android-based smartphone operating system reaches 33 percent.

Research In Motion is a producer which most feel the impact of the surge of interest in Android. Their market share fell 4.1 percent in the period November 2010 to February 2011. However, this company still control 28.9 percent share of U.S. smartphone market.

Another operating system which has decreased its market share is the Microsoft and Palm. Microsoft has decreased 1.3 percent to 7.7 percent of total market, and Palm fell 1.1 percent to 2.8 percent of total market in February 2011.

Although 1 of 3 smartphone sold in U.S.A is Android smartphone, but thanks to iPhone 4, Apple managed to survive. The market share actually rose 0.2 percent in that period of time. Its market share actually rose 0.2 percent in that period of time.

However, the recent findings of comScore is not describing the overall market. "In the U.S., Android pretty awesome, rose 7 percent between November 2010 to February 2011. However, the operating system market is actually stronger in the developing countries, "said Fred Wilson, an analyst from Union Square Ventures, as quoted by PC Magazine, April 3, 2011.

In addition, majority of the growth of smartphones in 5 to 10 years in the future would be come from developing countries, Wilson added.

However, the increase of Android market still will dangerous to the Apple's position at future. "The growth of Android is the result of standardization in the market toward a system. Just like Microsoft in the desktop PC's segment, or Facebook in the social networking, "said Henry Blodget, an analyst from Business Insider.

According to Blodget, if Google successfully provides the de facto operating system for a significant number of users, the developer would be focus on the creation an application for of Android first before making the applications for another operating systems.

"Google's strategy with Android in the smartphone operating systems such as shotgun. Unlike Apple which prefer the strategies such as laser weapons," added Blodget.

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