Sunday, April 17, 2011

Google's Android beat the Apple's IOS

Google's Android

For the first time, globally, the growth of Google's Android beyond the IOS Apple

A recent report from mobile advertising agency, InMobi, said, globally, Google's Android mobile operating system reportedly beat the Apple's IOS as the most popular operating system.

According to InMobi report, the development of the iPhone OS and Google's Android are grown significantly and continues to take market share at the global level. However, Google's Android is more rapid growth and has surpassed the IOS, which runs on the iPhone, iPad, and iPod Touch.

"the revolution of smartphone continued in the second quarter of this year. The presence of Android smartphone encourage rapid growth in recent months due to deliver new options to consumers," said James Lamberti, vice president of global marketing research & InMobi, as quoted by Cellular News on Friday, April 15, 2011

In InMobi, mobile advertising impressions on the average grew 21 percent, in the period December 2011 to March 2011. This increase was strongly influenced by the rapid currents into the smartphone market, which amount is estimated to 2.8 million units during the same period.

The mobile phone manufacturers such as Samsung, Apple, and HTC continue to erode the market leader, Nokia. However, Nokia is still the king of smartphones in the top position with 40 percent global market share. This is for the first time in history Nokia market share eroded sharply.

Nokia lost 3.9 share points in the last 90 days, when Samsung got an additional 1.6 points, Apple is about 1.9 points, and HTC approximately 2.8 points.

Globally, 35 percent of total advertising on the mobile device appears on the screen smartphone

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